As a product manager, you will be responsible for designing national program and managing national thought leader that maximize brand equity in China market. Key responsibilties are;
- Execution: Supervise and manage marketing program implementation.
- Cross-functional communication: Work closely with sales, medical, compliance, access, distribution and other functions to ensure smooth implementation of marketing activities.
- Strategic Planning: Develop brand indication strategy, tactic and programs to support Rocephin growth. Identify opportunities to improve Rocephin market share in define market.
- KOL management: Develop and maintain long-term relationship with key Rocephin national KOLs and advocates in key target markets