Off to the high beds!
Those who want to be happy for a lifetime, those will be gardeners
– according to this old Chinese saying, our Roche interns and their mentors are now reaching for pruning shears and watering cans and thus go down to work: At the “Roche Gardening” kick-off event, which was held beginning of May, the HR Marketing Team opened up the gardening season and invited to plant the new high beds. In the following months there will grow different kinds of vegetables and herbs, in order to focus on the topic of health in an active way.
The so called „Roche Gardening“ is an event within the campaign „health and healthy eating”, which on the one hand should contribute to conscious nutrition and on the other hand gain awareness for the aspect of sustainability. “Roche focuses on the well-being of patients, but besides this, the health of our employees is also lying at our hearts. Therefore the year 2015 is all about good health”, explains Klaus Schewe, Head of Marketing, who was giving a warm welcome to the future gardeners at the kick-off event.
The importance of seeding a healthy lifestyle was also confirmed by Thomas Schinecker, Head of Roche Diagnostics Deutschland GmbH, and Edgar Vieth, Head of Personnel of Roche Diagnostics GmbH, who gave starter kits to the young gardeners.
The highlight of the campaign is already in its planning process: In August the Roche hobby-gardeners will enjoy their harvested goods at a BBQ.
You can find further pictures of our Roche Gardening kick-off event on