Meet Rikke Marie, Market Development Manager


Tell us a bit about yourself

I am 43 years old and live with my boyfriend Lars and his two girls Karoline and Viktoria.

I am a spontaneous, decisive and happy person. I thrive in environments that are dynamic and challenging and that allow me a substantial degree of empowerment and creativity.

My career started out as a nurse. I worked for 5 years as a nurse within a haematology department. It gave me insights and experiences that I still use in my daily work for Roche.

In my career over the last 15 years I have spent 10 years in large global pharmaceutical companies and for the last 5 years I have worked for Roche Diagnostics in Denmark.

Over the years I have acquired strong abilities in sales, communication pre-marketing, implementation and analysis.

I focus on results and enjoy working in a goal-oriented and independent manner. I am dedicated to doing things better for patients, and to clinical, evidence-based and health-economic approaches to health care.

In which Roche location do you currently work and what can you tell us about that location as a work environment?

I work for Roche Diagnostics Denmark. It is located in Hvidovre. Roche Diagnostics and Roche Pharma share the building.

All internal job functions have their own office but also for external colleagues there are rooms/offices that you can use when you are in the office for meetings or between meetings. You can also use them for meetings with you colleagues.

As of recently we also got the “Roche Academy”, a newly built and designed room for customer events, e.g. trainings or education or advisory boards etc.

The work environment is open, focused and ambitious – it is a great place to work!

Why did you decide to join Roche and why at this location?

I joined Roche in 2009, because I was so convinced that the possibilities for optimizing both survival and faster and better treatment of Danish patients were to work in Roche Diagnostics!

As in many countries, Denmark is also struggling with health care costs, which are increasing rapidly. I could see that working within diagnostics and bringing the knowledge of diagnostics to clinicians would be the future!

What is your current position at Roche?

As a Market Development Manager, I drive the introduction and uptake of Roche Diagnostics products via key opinion leaders and other stakeholders in Denmark, in collaboration with them and in alignment with the sales teams in medical and laboratory target groups.

I drive market success by continued monitoring of scientific and clinical developments around key, medically differentiated products to identify opportunities and provide insights and knowledge to relevant members of the organization.

I support opportunity assessment for potential growth areas in Roche Professional Diagnostics using key opinion leaders, patient flow insights and suitable tools.

How would you describe Roche as an employer?

Roche Diagnostics is a very dynamic and rapidly growing company to work for.  We have a great extent of diversity both in competencies, people and type of jobs. It gives you as employee excellent opportunities to develop as a person as well as your carrier.

Roche Diagnostics cares about their employees and offers competitive benefits and compensations as compared to other diagnostic and pharmaceutical companies.

You can get consulting from both our HR-department and from external partners. Could be carrier consulting, pension consulting etc.

How would you describe the people working here?

People working in Roche are dedicated, responsible and focused. Both in delivering excellent solutions for our customers as well as “living” the Roche values in fulfilling our purpose statement “Doing now what patients need next”. It is integrated within the people working in Roche.

People in Roche Diagnostics are team players and we understand the fact that we are very interdependent to achieve the optimal outcome for the patients, the company, and the partners.

How is your job connected to “doing now what patients need next”?

As a Marked Development Manager I feel very connected to the purpose statement “doing now what patients need next”.

I have my focus on how to optimize the use of new innovative diagnostic tools as well as more established markers or equipment – to ensure improving lives of patients and more efficient use of money spent in the health care system.

Tags: Career Blog, Denmark